Cambridge VCE Business Management Units 1&2 Digital Code
Cambridge VCE Business Management Units 1&2 Digital Code
Cambridge VCE Business Management Third Edition has been developed by a team of
This is Digital book only,
highly experienced educators to prepare students to meet the requirements of the new Study Design and achieve VCE success. Greater depth of content is combined with an accessible approach, engaging case studies and media articles, illustrated mind maps, reviews for each Area of Study, Success Criteria linked to the Study Design and extensive assessment preparation. The included Interactive resources for students feature videos, self-assessment tools, auto-marked quizzes, weblinks and more.
Features
- The very best assessment and exam preparation available now includes chapter review sections with exam-style questions, exemplar responses and marking allocations AND review chapters for each Area of Study with illustrated mind-maps and dot point summaries for each key knowledge point.
- Developed, designed and structured to be accessible and engaging for EVERY student, the AoS key knowledge dot points are distributed over several chapters to allow for more thorough coverage.
- At the start of each chapter ‘What's ahead, flowcharts signpost the upcoming content while Kickstarter activities engage students in the topic through classroom discussion and stimulus materials.
- Learning Intentions aligned to the key knowledge and skills from the study design and Success Criteria checklists bookend each chapters so students can see what they need to master and track their own progress.
- New up-to-date and relevant case studies and media articles have been incorporated to engage students with contemporary business practices, environments and issues.
DESCRIPTION
DESCRIPTION
Digital Textbook
Interactive Textbook powered by Cambridge Edjin
The online version of the student text delivers a host of interactive features to enhance the teaching and learning experience, and when connected to a class teacher account offers a powerful Learning Management System. It is accessed online through Cambridge GO using a unique 16-character code provided with the Print Textbook, or available for purchase separately as a digital-only option. The Interactive Textbook is available as a calendar-year subscription. Your subscription term is defined as follows: if activation occurs between January and July of this year, subscription concludes on 31 December this year. If activation occurs between August and December of this year, subscription concludes on 31 December the following year. Digital resources are expressly available for personal use only.
Offline Textbook
The downloadable offline version of the student text enables students to take notes, highlight key passages, and bookmark pages. It is available from Cambridge GO using the unique 16-character code that is included with the purchase of the Print Textbook and the Interactive Textbook. Digital resources are expressly available for personal use only.
BOOK DETAILS
BOOK DETAILS
Table of Contents
Unit 1 Planning a business
Area of Study 1 The business idea
Chapter 1 The business idea
Chapter 2 Business concept development: 'getting off the ground'
Chapter 3 Business contributions to society: innovation and entrepreneurship
Unit 1 Area of Study 1 review
Area of Study 2 Internal business environment and planning
Chapter 4 The internal business environment: planning business structures and models
Chapter 5 Resourcing, locating, financing and support services for a business
Chapter 6 Business planning and corporate social responsibility (CSR)
Unit 1 Area of Study 2 review
Area of Study 3 External business environment and planning
Chapter 7 External business environment and planning: macro factors
Chapter 8 External business environment and planning: operating factors
Unit 1 Area of Study 3 review
Unit 2 Establishing a business
Area of Study 1 Legal requirements and financial considerations
Chapter 9 Establishing a business: legal requirements and external professionals
Chapter 10 Establishing a business: policies and procedures
Unit 2 Area of Study 1 review
Area of Study 2 Marketing a business
Chapter 11 Marketing the business
Chapter 12 Marketing mix, product life cycle and marketing strategies, features and value of customer relations and technological developments in marketing
Chapter 13 Public relations and corporate social responsibility management considerations
Unit 2 Area of Study 2 review
Area of Study 3 Staffing a business
Chapter 14 Staffing a business
Chapter 15 Recruitment and selection of staff
Chapter 16 National Employment Standards, employer and employee expectations, legal obligations for staffing, employee induction and CSR considerations relating to staff
Unit 2 Area of Study 3 review
ADDITIONAL INFORMATION
ADDITIONAL INFORMATION
Edition: 3rd Edition
Author: Julie Cain, Gillian Somers, Debbie Sekula, Rebecca Jepson
Published: November 2022
Year level: 11
Curriculum: VCE
Region: Victoria
Availability: Available in limited markets only
ISBN: 9781009202589
Ensuring VCE success with new Area of Study reviews, mind-maps, case studies and success criteria.
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